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Along with print on demand products, embroidery products are also proving to be equally attractive in the e-commerce market, especially on Etsy. With their exquisite handcrafted beauty, high durability, and luxurious feel, embroidery is becoming a favorite choice of global customers.
Indeed: According to a recent report by Valuates Reports, the global embroidery market is valued at around USD 3.3 billion in 2025 and is expected to reach USD 8.0 billion by 2034, with a compound annual growth rate (CAGR) of 10.3% during this period. Looking at these figures, you can see the lucrative potential of this market.
So, how can we fully exploit this market’s potential? Which products are hot? Which design trends are on the rise?
Let’s explore it all in the article below!
Best Selling Embroidered Items on Etsy in 2025
For beginners, exploring trending products on Etsy can spark new ideas that are suitable for current consumer tastes. Below, we’ve offered a list of products that are getting a lot of attention from customers on Etsy. By researching these products, you can catch up on trends and increase your chances of making a sale.
1. T-shirt
The first name on this list is embroidered T-shirts. The main reason why this product sells well on Etsy is its high personalization capabilities that help customers assert their personal mark. This meets the growing demand of consumers for unique, customized clothing with high personalization capabilities.
In addition, embroidery also brings a design quality that is considered higher than conventional printing. This technique gives the printed surface a 3D touch with a characteristic tactile feel that makes the product luxurious and durable, meeting the expectations of customers looking for real quality.
Furthermore, embroidered T-shirts are also easy to combine with many different fashion styles, from street style to everyday wear. It’s also a symbol of layering clothes that suit the ever-changing fashion trends.
2. Sweatshirt and Hoodie
Embroidered sweatshirts and hoodies are loved for their style and comfort, making them one of the most popular products on Etsy. Thanks to their large surface area, sweaters and hoodies are suitable for designs ranging from subtle monograms to bold graphics.
Not only are they great for cold days, but they are also great for chilly summer evenings or wearing in air-conditioned rooms. They are also great for showcasing unique designs that require a lot of space.
3. Kids’ Clothing
Embroidered children’s clothing, especially sweaters and hoodies, has a strong presence on the Etsy platform. Sellers are getting more creative with personalization options, from embroidering the baby’s name, initials, and first word to special interests with a personal touch.
Sweatshirts are an indispensable item in a child’s wardrobe, bringing comfort to the wearer. When embroidered with unique details, they not only become more fashionable but also ensure that children are comfortable when playing, studying, or doing daily activities.
Not only that, personalized embroidered children’s clothing is also a great gift choice. Whether it is a birthday gift, a holiday gift, or to mark memorable milestones in life, they offer a more thoughtful and meaningful gift than ready-made items.
4. Bath Towel
Embroidered bath towels are a standout among personalized homewares on Etsy, serving as a decorative accent that adds character and personality to your living space. Embroidery also adds a premium feel and durability to quality towels.
In addition, personalized towels with appropriate names make practical and unique gifts for families and friends. If you are a seller, offering a variety of vibrant color options and fonts will help your products attract different customer groups and create a truly impressive personalized experience.
5. Tote Bag
Embroidered tote bags are also gaining attention from consumers on Etsy. This bag easily fits many fashion styles, such as boho chic, vintage, classic, and especially the need to express personality through accessories.
In addition, embroidered tote bags stand out with their versatility, from going to the market, carrying books, to becoming a daily fashion accessory. When combined with delicate or prominent embroidery patterns, it easily fits many different styles and situations, from going out to work or traveling on weekends.
Not only are fashionable tote bags also a score with the sustainability factor. In the context of consumers increasingly interested in reducing disposable plastic, cotton tote bags with unique embroidery designs become an environmentally friendly choice while still maintaining style and personality.
6. Embroidered Cap
Baseball caps are one of the hottest accessories on Etsy. They are popular with athletes, golfers, and baseball players. Now, they have become a must-have item in everyone’s wardrobe. In addition to their aesthetic appeal, baseball caps also function to shield your face from the sun.
In addition, the demand for personalized baseball caps is increasing as sports teams are often looking for monogrammed designs with their team names and logos. In addition, their fans also look for hats that are marked by their favorite teams.
7. Beanie
In winter, beanies become a must-have accessory for everyone. It not only keeps you warm, but also is a fashion item that completes your outfits. Therefore, a plain wool hat is not enough to express the fashion personality of consumers.
In this case, an embroidery beanie will meet customer needs for personalization. They can transform diversely with the ability to customize designs from letters, images, symbols, to patterns. Besides, embroidery makes your hat look more high-end and durable over time.
8. Baseball Jersey
The last name to appear on this list is baseball jersey. These shirts are extremely suitable for summer weather and sports activities. Therefore, this summer, sellers cannot ignore this product in their stores. Sellers can provide customization options for many embroidery locations on the shirt, such as chest, sleeves, or back, to attract customers who want to personalize their own shirt.
Top 8 Embroidery Design Ideas
To achieve satisfactory sales on Etsy with embroidery products, you need to follow the right design trends. Here are some popular embroidery designs that will help you reach and attract customers effectively:
1. Short Quotes and Interesting Phrases
Anyone is attracted to simple printed or embroidered designs. You can choose meaningful quotes or phrases to embroider on the shirt. Research on Etsy, groups, and forums to get trendy ideas that are more suitable for current trends. Then, you just need to cleverly choose the right fonts to complete a new shirt design on your store.
2. Nature Patterns
Images from nature, such as flowers, trees, or even clouds, always bring a sense of peace to the wearer. Not only that, it is also an endless source of inspiration for you to incorporate into your designs. You can embroider these images on shirts, tote bags, hats, etc., to attract customers who love nature. In addition, these designs are extremely suitable for summer when most people are shopping for trips or picnics to immerse themselves in nature.
3. Pet
As of 2024, approximately 66% of households in the US own at least one pet. Pet lovers often express their affection for their favorite animals anytime, anywhere, as well as clothing and accessories. You can leverage this hobby by embroidering images of adorable pets on sweaters, t-shirts, hoodies, etc., to attract this potential customer segment.
In addition, you can also allow customers to upload pictures of their pets with names or quotes and receive a shirt with a stylized image of the pet’s unique and easily recognizable characteristics. Moreover, you can also provide clipart of popular pets for customers to choose and customize their own design according to their preferences.
4. Zodiac
In addition to pet lovers, the number of people who love zodiac signs is also not small. The symbolic image of the 12 zodiac signs is an embroidery idea that you should not ignore. It represents the astrological identity and personality traits, qualities of each person in the world. You can embroider the classic symbols of the zodiac signs or combine them with names, constellations, motifs, etc., to create impressive designs with the characteristics of each sign. Just invest time in research, and you can certainly create embroidery patterns that attract this potential customer base.
5. Logo
Logo is a popular and effective design idea that sellers should not ignore if they want to reach customer groups like businesses, organizations, schools, teams, or sports clubs. Products such as shirts, hats, and bags with embroidered logos help promote the brand professionally and are an ideal choice for uniforms for employees, students, or gifts for customers and partners. This design helps increase brand recognition and allows POD sellers to exploit large orders from B2B customers.
6. Monogram
Monogram embroidery is a sophisticated, highly personalized design suitable for POD embroidery techniques. Characterized by stylized initials of personal, family, or brand names, monograms are often favored on products such as shirts, scarves, bags, wallets, etc., especially in the high-end gift segment or personal items. This is a good choice for customers who want to create a unique mark, while also opening up opportunities for POD sellers to reach customers who like products with a strong personal mark or on occasions such as birthdays, anniversaries, and weddings.
7. Anniversary
Everyone has special anniversaries such as birthdays, weddings, graduations, etc., so anniversary embroidery is the most effective way to remind people of these special occasions. By providing embroidery designs for these important days, you can help customers remember the beautiful and happy memories of the past and bring you significant revenue.
8. Jobs
Many people feel passionate and proud of their profession and want to show it to those around them. It is a normal and honorable need, and you will be the one to help them do that through unique embroidery designs. You can suggest to customers shirt designs with embroidered names of professions accompanied by their own symbols that are meaningful or humorous. Or simply characteristic clipart images, this is a way for customers to express their personalization.
Sell Custom Embroidery Products with Merchize
Now that you know some of the best embroidery products to sell on Etsy as well as popular embroidery designs, you might be thinking about starting an online business with these products. However, production and shipping are always a big obstacle for many people when starting an online business, especially in the field of crafts or print on demand.
In that case, working with a print on demand service provider like Merchize can help you optimize your business process. Merchize provides a complete solution from production, operation, to shipping, helping you save on initial investment costs and minimize inventory risks. You just need to focus on creating and promoting products – the core parts that make a difference in the market.
In terms of embroidery techniques, Merchize uses modern technology and specialized machinery systems to ensure durability, sharpness, and high aesthetics for each product. In addition, the diverse product portfolio from clothing to accessories also brings many opportunities to expand the customer base and increase sales efficiency.
Inclusion
Turning embroidery ideas into reality has never been easier, with today’s embroidery on demand technology allowing artists to turn their designs into masterpieces. We hope this post will give you some embroidery products and designs to sell effectively on Etsy and other e-commerce platforms. Also, check out our post on how to create a unique, authentic embroidery design that sells. Finally, see you in the next blog post.