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The pet industry is booming, and the POD model is making it easier than ever for businesses to tap into this growing market. With pet owners always on the lookout for unique products for their furry friends, the print on demand pet niche offers countless opportunities. In this guide, we’ll explore the top products in the pet niche to get more profit in 2025.
Unleashing Growth in the Pet Niche Against All Odds
The global pet care market has grown from 261 billion USD in 2022 to an estimated 275 billion USD in 2023. Maintaining a similar compound annual growth rate (CAGR) of 6.1%, it is expected to reach 350 billion USD in 2027 (Commonthread).
The pet care industry has shown enormous potential for future growth. It is among the few industries that have seen growth in the last two years, despite the global pandemic. In fact, the number of new pet owners has increased significantly during the pandemic.
- 14% of the respondents said that they have adopted a new pet during the pandemic.
- 70% of American households own at least one pet, against 67% in a 2019-2022 survey conducted by Appa.
- 42.7 million American households own cats, making cats the second most popular pet with dogs being the most popular pet (63.4 million).
Besides the growth in the numbers of individuals and households that own pets, the spending on pet-related products also witnesses a massive increase. The market for pet products eCommerce has extended threefold since 20213. National Pet Owners Survey conducted by American Pet Products Association reveals that:
- 35% of pet owners said that they spent more on pet products last year than the previous year.
- 86% of respondents said that they shopped online for pet products, which is 72% higher than the previous year.
Sir Patrick Moore once said, “A catless house is a soulless house”. That’s how important and indispensable pets are in American houses.
Unique pet product collection for pet niche in 2025
The potential of the pet niche is undeniable — and it’s growing fast. Pet owners love to pamper their furry friends and are willing to spend generously on products that show off their pets’ personality. If you want to tap into this profitable market, offering unique and eye-catching products is the key to standing out from competitors.
To help you launch a winning campaign for upcoming occasions, here are some high-potential products to add to your store:
These playful shirts are perfect for summer, vacations, or themed events. Pet owners love dressing their pets in fun outfits for photoshoots or social media — and Hawaiian prints are always a hit. With vibrant designs and seasonal appeal, this product is a great way to attract pet lovers looking for something different.
Bandanas are one of the most popular accessories for pets because they’re easy to wear, comfortable, and highly customizable. Whether it’s for daily walks or special occasions, a stylish bandana instantly makes a pet look adorable. It’s also lightweight and affordable — making it truly an easy impulse-buy product.
Tank tops are comfortable, breathable, and ideal for personalization. Many pet owners love buying matching outfits with their pets, which opens opportunities to bundle pet tank tops with human apparel for a fun, coordinated look.
- Pet Bowl
A food or water bowl is an essential product for every pet owner. While it may seem like a basic item, a custom printed bowl can make everyday care more personal and fun. Cute designs, names, or matching colors can turn a simple bowl into a thoughtful gift or a must-have household item.
- Pet Tag
Pet ID tags are not only stylish but also practical and necessary. Pet owners can personalize tags with their pet’s name, contact info, or cute icons. This is a perfect upsell product that blends safety with personality.
- Pet Bed
Every pet deserves a cozy place to rest. Personalized or themed pet beds make great statement pieces for the home and also reflect the owner’s love and care. This product works well during cooler months or holiday seasons, when gifting and home decor demand rise.
- Dog Collar
Collars are everyday essentials but with POD, they can become fashion accessories. Custom colors, patterns, or pet names can make a simple collar unique. This is a great product to bundle with leashes or tags for a complete set.
- Pet Leash
Leashes are another daily-use product, perfect for walking pets. When designed with unique patterns or matching sets (bandana + collar + leash), they can increase your store’s average order value and brand recognition.
- Pet Mat
Pet mats help keep the feeding or resting area clean and comfortable. With custom prints, they also become a stylish part of the home. This product is great for practical buyers who want both function and design.
Besides products for pets, there are also other related custom products that pet owners would love to have as long as you create awesome pet-related designs:
- Bleached T-shirt: Trendy, comfortable, and perfect for statement designs.
- Hawaiian Shirt: Matchy-matchy is in! Selling Hawaiian shirts for both pets and their owners creates a unique selling point.
- Poster and Canvas: Many pet owners love decorating their homes with customized artwork of their pets. Posters and canvases allow customers to turn pet photos into timeless keepsakes.
- Pet pillowcase: A cozy pillow featuring their furry friend is something pet lovers can’t resist. It makes a perfect personalized gift and adds a warm, personal touch to any home.
- Mini pet keychain: Small, cute, and personal — these keychains let owners carry a little reminder of their beloved pet wherever they go. Ideal for upsells or bundle deals.
Why should POD sellers consider selling pet niche?
Selling print on demand pet niche offers a number of significant benefits for pet businesses, such as:
Endless ability to create unique and customized products
Print on demand allows pet businesses to offer unique and customized products that are difficult to find elsewhere. This can be a major advantage in the competitive pet niche market.
For example, you can offer custom pet shirts with the pet’s name or photo on them, or custom pet bowls with the pet’s name and a paw print design.
Inventory risk reduction
Like other print on demand products, you don’t not need to carry any inventory when selling a pet niche, eliminating the risk of overstocking or discounting excess inventory. Instead, once an order is placed, it will be automatically handled by the print on demand supplier, which helps you reduce costs and saves space.
Easy fulfillment
When teaming up with a print on demand provider, they will handle all of the printing, packaging, and shipping for pet businesses. This frees you up to focus on other aspects of your business, such as marketing and customer service.
Potential customers for the pet niche
Pet lovers come from many different age groups and locations, but they all share one thing in common: they see their pets as part of the family. This makes them more willing to spend on personalized, cute, and meaningful products.
Millennials (Gen Y) make up around 27% of all pet owners. But the largest group is people between 40 and 54 years old, who account for about 64% of the total. The Baby Boomer group (55–74 years old) is also growing fast, increasing from 50% to 54% in recent years.
Couples are more likely to own pets than single individuals. In fact, there are now more households with pets than households with children. This shows how strong and stable the pet market really is.
Some states have especially high pet ownership rates, including Vermont, Wyoming, West Virginia, Wisconsin, Tennessee, Oregon, Pennsylvania, Ohio, New Hampshire, and Michigan. These areas are great places to focus your marketing or seasonal product campaigns.
Some ideas for Cat Niche
In the following part, Merchize will give you some design suggestions for Pet Niche for your own store:
Cat designs
According to an official report by Cat Fanciers’ Association in 2020, the Top 10 Most Popular Cat Breeds in America are Ragdoll, Exotic Shorthair, Maine Coon, Persian, British Shorthair, Devon Rex, Abyssinian, American Shorthair, Scottish Fold, Sphynx.
Instead of including a general-looking cat artwork in your design, create something specific to different cat breeds. Each cat breed will have distinctive features and traits. You should try to portray these features so pet owners can connect and relate to your design.
Ragdolls, for example, are known for their fluffy and large body with long tails, and thick limbs. With these characteristics, ragdoll image can be suitable for house decoration. You can add ragdoll design to products like canvas or posters.
Quotes and texts
Here are some funny quotes you can use on your designs:
– It’s A [Ragdoll] Thing, You Wouldn’t Understand
– Just A Guy Who Loves [Ragdoll]
– I’m Not Single, I Have A [Ragdoll]
– Life Is Better With A [Ragdoll]
– [Ragdoll] Cat Mom
– Sorry I Can’t, I Have Plans With My [Ragdoll]
– A Woman Cannot Survive On Coffee Alone, She Also Needs A [Ragdoll]
– Anyone Can Be Owned By A Cat, But It Takes Someone Real Special To Be Owned By A [Ragdoll]
– Everything I Own Is Covered In [Ragdoll] Cat Hair
– My Cat Thinks I’m Perfect Who Cares What Anyone Else Thinks Easily Distracted By Cats
Start Selling Pet Products on Demand with Merchize
The pet industry is growing fast and now is the perfect time to tap into this exciting market with unique print-on-demand products. With Merchize, an all-in-one platform, you can easily create and sell pet products like collars, clothes, accessories, and bowls without handling printing or shipping yourself.
Merchize helps you with design, order management, and global fulfillment, and it connects smoothly with sales channels like Shopify, Etsy, and TikTok Shop. From finding your target market and creating appealing products to optimizing multi-channel sales, every step to build your pet product business can be done fast and professionally.
Ready to soar? Team up with Merchize to take your pet niche business to new heights!
