Top 20+ Trending Products to Sell Online in 2025 for Huge Profits

Are you looking for trending products to sell to boost your sales? In today’s fast-paced market, choosing the right product and launching at the perfect time can make all the difference. Trends shift quickly, and what’s hot today may fade tomorrow, leaving many sellers struggling to stand out in a crowded marketplace. 

What is the solution? Identify high-demand products, understand customer needs, and time your campaigns for maximum impact. Dive into this article to discover top trending products and how to capture your customers’ attention to turn opportunities into profits.

Top 20+ trending products to sell in 2025

Not every trending product is a golden ticket. Some items rise fast but face heavy competition, making it hard for new sellers to stand out. Others trend steadily and still offer opportunities for new businesses to boost profit. The key is knowing which products fall into which category and how to validate them before you invest.

To help you focus on the right opportunities, we’ve made a list of 20+ trending products to sell in 2025, as follows:

1. Trending products to sell on Shopify in 2025

Shopify is a great platform if you want to launch your own online store. It gives you the flexibility to sell a wide range of products and build your brand the way you want. This makes it perfect for testing ideas, from health and beauty to lifestyle items. Below are some trending products you may want to consider for your store.

1.1 Beauty products

The beauty industry is growing strongly, with skincare remaining the most stable and profitable segment. In particular, the clean beauty market is also on the rise and is expected to reach USD 21.29 billion by 2030.

Another key trend is the rising demand for personalization. More than half of US consumers are interested in beauty products made just for them, creating big opportunities for online sellers. 

This applies not only to everyday essentials like shower gels, body lotions, or hand washes, but also to small “treat yourself” beauty items that people often buy. By combining daily essentials with personalized options, brands can meet diverse customer needs and strengthen their position in the beauty market.

1.2 Vitamins and supplements

Health and self-care today go beyond skincare and workout gear, and supplements are quickly becoming a category to watch. There are natural options leading the way, from collagen for women and stress-relief products to vitamin K2.

What makes this trend even more interesting is the format: gummies are booming. Mushroom gummies (known for their immune-boosting benefits) have seen a 75% increase in searches, while sleep-support gummies are also growing in popularity as people look for healthier and more convenient ways to rest.

For ecommerce brands, this is a big opportunity. Supplements can easily be paired with self-care items like yoga mats, athleisure, or candles, making the shopping cart feel more complete. Moreover, the diverse market makes it easy for everyone to take part, from individual sellers making herbal products at home to large health companies partnering with major retailers.

1.3 Phone accessories

There are more than 18 billion mobile devices in use around the world, making phone accessories a huge and fast-moving market. Especially, among them, phone cases alone are up to $27.3 billion this year. For many people, a case is not just about protecting against scratches or water, but also a way to show personality and style.

At Merchize, you can bring these trends to life with unique product options:

• Tough Phone Case – Built to last with extra protection against drops and scratches, while keeping your design looking sharp and stylish. 
• Custom Shape Acrylic Phone Grip – A versatile and simple option that highlights your custom designs while adding both style and practicality.
• Tough Phone Case & Acrylic Phone Grip Combo – A ready-to-go set that combines a strong case with a matching grip, making it easier to hold and use the phone while showing off a consistent design.
• Custom Shape Shaker Phone Grip – Fun and playful, filled with glitter and floating shapes that move with every shake. A small accessory that instantly grabs attention.
• Custom Shape Hologram Phone Grip – Eye-catching with shifting colors and holographic effects, offering a trendy look that’s especially popular with younger customers.

These diverse options not only give customers more ways to express themselves but also add a premium touch that helps your brand stand out in a competitive market.

1.4 Candles

Everyone loves a cozy space with the soft glow of candles and a relaxing scent. So it is no surprise that the candle market is set to hit $13 billion by 2033.

So, don’t miss this chance and focus on what buyers value: fresh designs, clean ingredients, and high practicality. And besides fragrance, personalization is becoming a key trend. That’s why items like the Candle Holder With Heart are so appealing. They’re not just pretty décor, but also a thoughtful gift that feels unique and meaningful. 

1.5. Drinkware

The drinkware category is also rising strongly in 2025, driven by sustainability and personalization trends. Statistics show that nearly 60% of consumers feel emotionally connected to their favorite cup. 

In addition, more and more people now prefer eco-friendly options like insulated bottles, reusable coffee cups, or stylish tumblers – practical for work, travel, and daily life while still showing personal taste.

Customization is another key factor. From printing names and engraving logos to creating unique designs, drinkware has become a meaningful gift choice that builds emotional bonds with users. Combined with the power of print-on-demand, mugs turn into a money-making product for online sellers. 

And if you’re ready to tap into this trend, explore the mugs collection at Merchize for your store.

1.6 Athleisure

Sportswear is one of the fastest-growing trends in ecommerce, and the momentum isn’t slowing down. For online sellers, this means a clear opportunity to move beyond basic sportswear and build collections that are both stylish and practical. According to Google Trends, searches for tracksuits and advanced athleisure styles have surged 350% in the past five years. 

The real strength of this category lies in its ability to blend comfort with fashion: leggings, cycling shorts, and sports bras easily transition from workouts to everyday wear. By offering versatile sets and adding unique branding or coordinated designs, merchants can turn simple pieces into lifestyle staples that today’s consumers genuinely connect with.

At Merchize, you’ll find a wide range of sportswear options to bring these trends to life:

• Some new arrivals:
  • All-over Print Soccer Jersey – perfect for team sports or casual streetwear.
  • Embroidered Unisex Baseball Jersey – a classic look with added texture and premium embroidery.
  • All-over Print Simple Baseball Jersey (Without Piping) – a clean, minimal take on the iconic jersey.
  • All-over Print Tactical Polo Shirt – blending comfort and utility for a versatile, modern style.
• Trending & Bestsellers:
  • All-over Print Unisex Baseball Jersey – a fan favorite that never goes out of style.
  • All-over Print Polo Shirt (Lightweight) – breathable and easy to wear, perfect for daily use.
  • All-over Print V-neck Short Sleeve Jersey – sporty yet casual, a great everyday piece.
  • All-over Print Baseball Jersey (Without Piping) – another take on the timeless baseball style, with more space for your design.
  • All-over Print Polo Shirt (Midweight) – a premium choice with a sturdier feel for a polished look.

1.7 Jewelry

Jewelry has always been a classic market with high demand throughout the year. If you are wondering what factors are driving the growth of this industry, here are the answers.

The first is the personalization trend: shoppers increasingly love items that carry a personal touch or special meaning. Simple designs like initial necklaces or engraved pendants are easy to customize and make great gifts.

Another key factor is sustainability. Today’s consumers care more about how products are made. Using eco-friendly materials, being transparent in the production process, and highlighting certifications or ethical standards will help brands build trust.

We also cannot ignore the influence of social media. Jewelry trends spread very quickly online, and working with the right influencers can help brands expand their reach and increase credibility.

As of now, the jewelry market is valued at nearly $242 billion and is expected to reach $344 billion (fortunebusinessinsights) by 2032. With a mix of lasting value and modern trends, jewelry is clearly one of the most profitable and worthwhile product categories to invest in.

1.8 Pet products

In fact, pets today are not just animals but true companions in the family. That’s why the pet product market is booming worldwide, as pet owners are willing to spend more to bring comfort, health, and style to their “fur babies”.

The numbers prove it: searches for stainless steel cat bowls have increased by 110%, while dog feeding and water bowls have grown by 150% in just one year. Travel accessories, health supplements, and fun toys are also getting more attention, showing that the mix of practicality and style is becoming a big trend.

This is a huge opportunity for online sellers. From collars, leashes, and bowls to Pet Tank Tops, Memorial Pet Collar Signs, or All-over Print Pet Hawaiian Shirts – unique, customizable, and high-quality products always attract attention. With print-on-demand platforms like Merchize, you can easily catch this trend and create personalized pet products without worrying about inventory or fulfillment.

2. Trending products to sell on Amazon in 2025

Amazon is the biggest online marketplace, where shoppers look for trusted and useful products. It has a huge customer base but also high standards for quality and safety. 

2.1 Home gadgets

When mentioning the “stars” of ecommerce, home gadgets cannot be left out. The reason is simple: consumers are paying more attention to upgrading their living spaces for greater comfort and convenience. From kitchen appliances that make cooking faster to decorative accessories, this category continues to see steady demand.

For example, air fryer searches grew by 45% in the past year, thanks to the trend of healthier and faster cooking, while milk frothers rose 17% as shoppers wanted café-style drinks at home.

With its stability and ability to match modern trends of comfort, convenience, and style, home gadgets have truly become one of the most promising categories for online sellers in 2025.

2.2 Gaming products

The gaming world is booming, with billions of players around the globe. As a result, people are putting more thought into their setups from the desk layout to the smallest details – a huge trend.

For example, accessories like gaming keyboards, mice, and wireless headsets still continue to gain attention. Search data shows a steady rise in interest for these 2 product lines, along with large desk mats and ergonomic mouse pads.

One trend worth noting is the growing love for custom keycaps. Since 2022, searches for keycaps have stayed high, proving that gamers enjoy swapping them out to personalize their keyboards. For creative sellers, designing unique keycaps is a fantastic way to stand out.

To start, for print-on-demand sellers, gaming mouse pads and desk mats are excellent points. Size, stitching, and surface texture can all make your items stand out. Another hot accessory is the laptop sleeve, loved thanks to its mix of stylish prints and soft, protective lining.

2.3 Kids’ products

Over the past year, interest in baby sunscreen for sensitive skin has surged by 60%, while non-toxic baby sunscreen searches grew 40%. In fashion, bamboo fabrics for kids’ wear have also risen steadily over the last five years, thanks to their breathable and hypoallergenic qualities.

All these signals point to 1 conclusion: parents are becoming more mindful than ever, and the kids’ product market remains one of the most vibrant and promising categories in 2025.

So, how to stand out in this competitive market? Just simple, focus on features that parents truly value:

• Breathable, hypoallergenic fabrics: Parents want materials that are gentle on children’s skin. For example, baby bodysuits offer both comfort and practicality, making them an ideal everyday essential.
• Educational toys are a timeless favorite for parents, and the Wooden Puzzle Board is a perfect example. Made from durable, eco-friendly plywood with customizable printing, this 2-layer puzzle supports children’s learning by improving focus, hand-eye coordination, and spatial skills. 
• Certifications that guarantee safety: Certifications and clear labels reassure parents that they are choosing products that are non-toxic, reliable, and long-lasting.

2.4 Seasonal products

Seasonal items have always been strong performers in ecommerce, especially on platforms like Amazon. These products tend to peak during certain times of the year and can generate impressive sales when planned right. Think about Halloween costumes, fall décor, electric blankets, or Christmas ornaments; each has its own window of high demand.

The key is timing. Successful sellers usually prepare months in advance, stocking up before the season begins and analyzing past data to predict upcoming trends. 

For instance, Halloween-themed products often attract shoppers looking for creative costumes or spooky home decorations, while Christmas collections open up opportunities for festive apparel, accessories, and holiday décor. Merchize also offers a wide range of Halloween and Christmas designs, which can serve as inspiration when planning your seasonal catalog.

3. Trending products to sell on TikTok in 2025

TikTok is the best place for viral and trendy products, especially in fashion and accessories. Shoppers here often buy on impulse, influenced by short videos and creative content. 

3.1 Oversized apparel

Over the past five years, Google Trends shows searches for oversized T-shirts growing by 150%, oversized hoodies by 100%, and oversized shirts by 60%. Instead of tight-fitting styles, shoppers are now chasing comfort and relaxed silhouettes.

Much of this shift comes from TikTok and Instagram, where hashtags like #OversizedFashion, #StreetwearStyle, and #OOTD showcase endless outfit ideas. From oversized hoodies to jackets, these are among the top items trending right now, inspiring new takes on casual wear.

But to succeed, selling oversized products requires careful presentation. Many shoppers confuse “oversized” with “wrong size.” To avoid this:

• Use lifestyle images or mockups that show how the oversized cut looks in real life.
• Mention “oversized fit” clearly in product titles and descriptions.
• Feature models with different body types so buyers know what to expect.

Merchize, for example, offers pieces like the all-over print oversized women’s off-shoulder sweatshirt, a great case of how the right design can highlight both comfort and street-style appeal. 

3.2 Yoga apparel

Yoga wear stays in demand all year as people focus more on wellness and balance. But today’s shoppers are not just looking for plain leggings, they expect clothes that contain 3 factors: flexible – comfortable – durable.

Thus you should make a big difference through sweat-wicking fabrics, 4-way stretch, side pockets, and tops with built-in bras all add value. Wide-leg and flowy yoga pants are also gaining popularity, especially when made from breathable cotton that keeps its shape after washing. Flared or relaxed-fit styles can be a great option to refresh your collection.

One simple way to stand out is to think in sets, which means matching leggings, sports bras, and even yoga mats in the same print. For example, all-over print yoga shorts let you experiment with bold designs while keeping the same comfort and flexibility people love. Offering complete outfits creates a more enjoyable experience for customers and helps them remember your brand.

3.3 Swimwear

Swimwear is one of those products that keeps coming back into fashion every year. Searches for bikinis, trunks, and one-pieces usually peak between March and August, right before and during the hottest months. 

Women’s swimwear tends to dominate the market, but there’s also growing interest in couple sets and family-matching designs, too. In fact, Google Trends shows that searches for “couple swimsuits” have jumped by more than 700% over the last 5 years.

How to stand out? The key is variety. Instead of focusing only on bikinis, you could expand into rash guards, one-pieces, or even kids’ swimwear. Coordinated colors, mirrored graphics, or playful prints also make your designs more appealing for group photos and social media. Products like all-over print string bikinis at Merchize will give you plenty of room to experiment with vibrant patterns and custom artwork that stand out online.

Another rising angle is sustainability – highlighting recycled fabrics or low-waste production can attract eco-conscious buyers.

Looking back at past trends also helps you predict what’s next. For example, floral bikinis dominated searches in summer 2022, showing how seasonal aesthetics play a big role. 

More interestingly, many sellers are exploring crossover apparel too. Take all-over print yoga shorts, for example: they share the same lightweight, flexible materials as swimwear and can be styled for both workouts and beachwear. This kind of versatility can help you reach buyers who value both function and fashion.

3.4 Jackets

When the weather turns cold, jackets are always among the first things shoppers look for. But instead of just typing “jackets,” people are searching for very specific styles and details. Google Trends has shown strong growth in vintage-inspired and cozy looks in the past year – searches for:

• Barn jackets have jumped 170%
• Suede jackets 50%
• Women’s sherpa jackets 40%

To stand out, highlight fabrics, fit, and practical use cases, whether that’s layering for travel, keeping warm at work, or just everyday casual wear. Personal touches like embroidery or printed logos can also make a jacket feel more special. Lifestyle mockups are another great way to show how the product fits into different settings.

For sellers, one smart move is to build a full winter-ready collection. Merchize, for example, offers a wide range of men’s jackets and coats that can be customized and styled in different ways, making it easier to create bundles that feel cohesive and appealing.

3.5 Hats

Hats may look like a small detail in an outfit, but very powerful for trends. They are both seasonal and fashion-driven. Think cozy beanies when the weather turns cold, or light and stylish caps when summer rolls around.

So how do you decide your strategy? The key is to offer different styles and refresh designs each season. A soft beanie is perfect for winter, while baseball or dad hats work great for everyday wear. Snapbacks and 5-panels bring a modern edge, and bucket hats or visors are fun choices for sunny days and outdoor activities.

Besides, try “limited edition” collections per season – for example, dark cozy beanies in winter and neon snapbacks in summer. This keeps customers coming back for new drops.

If you’re looking for inspiration or a wide range of styles, you can explore the hat collection at Merchize here: Hats.

3.6 Wide-leg pants

Loose and relaxed fits are becoming a big part of fashion, and wide-leg pants are leading the way. They’re versatile enough to wear at the office, on a trip, during light workouts, or even for a casual night out.

Search interest has jumped when Google Trends shows wide-leg pants searches are up 40% in the past year. This is proof that more people are moving away from tight styles in favor of comfort with style.

For anyone expanding their fashion lineup, adding wide-leg pants and leggings is a smart move to stay on trend. They’re suitable in every season and attract a diverse customer base. Pieces like all-over print wide-leg yoga pants make it easy to offer both comfort and trendy designs that appeal to a wide range of customers, no matter the season.

4. Trending products to sell on Etsy in 2025

Etsy is the go-to marketplace for handmade, unique, and personalized items. Buyers here want products that feel special and creative, not mass-produced. Below are products that are a great match for Etsy’s audience and have strong long-term potential.

4.1 Wall art

Working from home has become the new normal for millions of people worldwide. With so much time spent indoors, it’s no surprise that many want to refresh their living spaces. Wall art is one of the simplest ways to do that. It’s affordable, easy to find online, and can be personalized to match any style.

Google data points to steady growth, suggesting this is a product that will keep its appeal in the long run. From dramatic, moody pieces with rich tones to oversized landscapes that transform a room, the options are endless. Even a clean, framed canvas can instantly elevate a corner of your home.

For those who like a more polished touch, framed designs like Acrylic and Wood Framed Wall Art bring warmth and structure to the décor. In addition, Merchize also offers unique options in this style through Decoration Products.

4.2 Blankets

Blankets never really go out of style. Once the weather turns cold, they always show up on shopping lists. What’s interesting is that people now look for more than just warmth; they want blankets that also look good in their homes. Seasonal favorites like Halloween prints or personalized designs for adults have also been getting more attention.

If you want your products to stand out, design makes all the difference. Think cozy colors and patterns that match the seasons: warm orange and earthy tones for fall, light florals for spring, fresh greens for summer, and snowy blues for winter. 

Some sellers even combine blankets with pillowcases or cushions as matching sets, which can make them more appealing as gifts. You can explore different styles and materials through platforms like Blanket collection, which offers plenty of options to get inspired.

4.3 Embroidered apparel

Have you ever thought about what embroidered clothing looks like? It really elevates any outfit. For newcomers, selling clothes online with embroidery designs is an effective way to combine fashion and creativity. In fact, searches for embroidered sweatshirts have grown by about 40% in the past year, showing that this isn’t just a passing trend.

For anyone starting out in online fashion, experimenting with embroidered designs can be a smart move. Options like embroidered sweatshirts make a great entry point, and if you want to explore more possibilities, Merchize has a variety of embroidery products you can check out.

4.4 Badge reel

Badge reels might seem like simple office tools, but lately, they’ve been turning into a style statement. What used to be just a practical way to carry ID cards or access passes is now getting a makeover with fresh, eye-catching designs. One of the most popular variations is the hologram badge reel—its starry, shattered-glass effect makes it stand out and adds personality to everyday outfits.

This shift is especially appealing to many people, including Gen Z and Millennials, who are always on the lookout for unique, expressive accessories. Students, office workers, or anyone who likes a small touch of flair can make use of them, which means the demand goes beyond just workplaces.

If you’re exploring product ideas, badge reels are worth a closer look. You can find plenty of creative takes on them, like:

• Custom Shape Shaker Badge Reel
• Custom Shape Hologram Badge Reel
• Custom Shape Acrylic Badge Reel
• Custom Shape Shaker Badge Reel with Charm
• Custom Shape Hologram Badge Reel with Charm
• Custom Shape Acrylic Badge Reel with Charm

4.5 Stained glass suncatcher

Home décor trends have been leaning toward small accents that brighten up a space, and stained glass suncatchers fit perfectly into that movement. These pieces catch the light in colorful ways, adding charm to windows, balconies, or even indoor plants. They’re decorative without taking up much space, which makes them an easy choice for refreshing homes.

The appeal is broad. Gen Z renters want to personalize apartments. Homeowners enjoy cozy touches while gift shoppers are looking for something meaningful. Seasonal or themed designs can also keep them relevant year-round, from floral patterns in spring to warm-toned glass in autumn.

For inspiration, you can check out options like:

• Stained Glass Suncatcher for Window Hanging
• Stained Glass Suncatcher with Golden Frame

4.6 Hanging light lamp

Lighting has always been a key element of home décor, but recently, it’s shifting from being just functional to becoming a centerpiece. Acrylic LED hanging lamps, especially the new wavy acrylic versions, bring a mix of art and mood to any room. Their glowing, sculptural design makes them work equally well as everyday décor, statement party pieces, or even as personalized gifts.

Since these styles are still relatively new in the POD space, they offer sellers a chance to stand out with something fresh and exclusive. Their versatility means they can appeal to different audiences, from young renters who love aesthetic setups to homeowners looking for unique accents.

Some examples to explore include:

• Acrylic LED Hanging Light Lamp (Circle Frame)
• Wavy Acrylic LED Hanging Light Lamp (Circle Frame)
• Custom Shape Wavy Acrylic LED Hanging Light Lamp

How to spot trending products and boost sales

Here’s a simple guide to help you discover items that can actually sell.

1. Identify current demand

Start by figuring out what’s already hot in the market. Online tools and platforms can show you real demand in action:

• Google Trends: Type in product keywords to see if interest is going up, down, or holding steady. You can also compare terms and check related searches for fresh ideas.
• Marketplaces: Browse pages like Amazon for Best Sellers, eBay for Trending Deals, or Etsy for Trending Items. Social channels such as TikTok and Instagram are also goldmines.

Tip: Pay more attention to products with steady growth over time instead of quick overnight spikes. Those usually last longer.

2. Know the customer

Trends only matter if they fit your audience. Spend time learning what your ideal buyers search for, how they shop, and what problems they want solved. If you sell on Amazon, tools like Brand Analytics can give you direct insight into customer habits and preferences.

3. Assess product details

Before jumping in, check whether the product is practical for your business. Think about:

• Price point
• Size and weight (shipping costs matter!)
• Durability and seasonality
• If it’s perishable or fragile

These factors can make or break profitability and customer satisfaction.

4. Monitor trends

Consumer tastes don’t stay the same for long. Keep an eye on social media, forums, or niche communities to see what’s picking up traction. Staying flexible means you can adapt faster than competitors.

5. Find reliable sources

Once you know what to sell, the final step is sourcing. Look for suppliers or wholesalers who can deliver quality consistently. You can choose to stock up and sell directly, or go with dropshipping to reduce upfront costs.

FAQs about trending products to sell

1. What is the #1 product people buy online?

Clothing and fashion items consistently rank at the top worldwide. People shop for tees, hoodies, and trending styles all year round. That’s what makes clothes one of the most profitable products to sell online, as shoppers return for new looks, seasonal pieces, and everyday staples.

2. How to start selling the product online?

Begin by identifying your niche and target audience. Once you know who you want to sell to, select or design products that meet their needs. Platforms like Shopify, Etsy, or Wix make it easy to launch an online store, especially with print-on-demand solutions such as Printful. After your store goes live, focus on marketing campaigns with clear messaging, high-quality visuals, and consistent branding to attract and retain customers.

3. What are trending products to sell in the USA?

In the U.S., shoppers are increasingly drawn to:

• Apparel: activewear, dresses, sneakers, and streetwear.
• Beauty & personal care: skincare, makeup, perfumes, and shampoos.
• Health & wellness: vitamins, supplements, and probiotics.
• Pet products: accessories, feeding bowls, and wellness items.
• Home & kitchen: appliances and customizable décor (e.g., wall art).
• Creative & personalized goods: art supplies, custom mugs, tote bags, and stickers.

These categories not only show steady demand but also provide room for sellers to stand out with unique designs, sustainable materials, or personalization options.